*VIDEO STREAM WILL START AT 8:45am PST.  Apologies for the delay.  

1.5 million EV charging stations will be installed in the US over the next five years.* What is still unclear is which EV charging pricing model will ultimately thrive in the EV marketplace. Both Dave Packard of Clipper Creek, and Tom Saxton of Plug In America discussed the feasibility of the various models in the market today during an engaging AGRION online meeting on March 13th.

We will continue this conversation on Pricing Models for EV Charging on May 9th by taking a deeper look into the existing charging models, their revenue capture methods, and explore the future of EV charging in the U.S. and throughout the world. Ultimately, EV drivers are looking for charging at a reasonable cost while site owners need a compelling return on their investment.  Hear what our panel of experts has to say the EV market is doing to bring those two goals to fruition.

*Pike Research

Topics of discussion will include:

• Which pricing models are being met with resistance from the consumer side?
• Currently, in many states, only a utility may charge by the kilowatt hour.  What are some states doing to fix that, and what is the feasibility to change that regulation in the future?
• What are the advantages and disadvantages of subscription based models?
• Workplace charging is continuing to roll out by many new site hosts as a way to market sustainability and encourage the driving of EVs.  What are the potential tax benefits for companies providing onsite EV charging for employee?
• What are the factors that could potentially discourage EV use and create animosity in the EV community? Is it lack of access?  High billing rates?
• Will one technology with one pricing model ultimately dominate the EV market in order for EV driving to gain critical mass in the U.S.?

Speakers:

  Dr. Geoff Ryder, SAP, Sustainability Principal

  Richard Lowenthal, Coulomb Technologies, Inc., Founder and CEO

  Paul Stith, SUM - PROJECT Green On Ramp, Chief Electric Vehicle Officer

Moderator:

  Rafael Reyes, Bay Area Climate Collaborative (BACC), Executive Director

Location: The Westin Hotel  @ 675 El Camino Real in Palo Alto, CA. Room: Siena/Carrara Room

Driving Directions: From 101 (North or South): Exit Embarcadero Rd/Oregon Expy, following signs for Embarcadero Road going west. Turn Right at W. El Camino Real and then Right at Wells Avenue. The hotel will be on the left. 
From 280 (North or South): Exit Sand Hill Road, head east. Turn Right at W. El Camino Real. Make a U-Turn. Take the first Right onto Wells Avenue. The hotel will be on the left.

Public Transit: Take Caltrain to the Palo Alto stop. Upon leaving the station, head southeast toward Urban Lane. Turn Left at Urban Lane and walk 0.2 miles. Turn right at Wells Ave. The hotel will be on your left.

For more information or to request to join the panel, please contact: